Churcher’s College in Petersfield is one of Hampshire’s leading independent schools, with students consistently placing the school at the forefront of academic and sporting achievement.
In order to help the school compete more effectively in a saturated sector, pmdc was invited to refresh its branding and communications
What we did
The school’s crest features a tall ship belonging to the East India Company, which provided the source of wealth for the school’s founder, Richard Churcher.
In recognition of a ready-made brand story, we sensitively redrew the vessel to provide a more contemporary presentation, enabling it to be reproduced with greater clarity across a wide scope of media.
We then consolidated the brand refresh in associated literature and advertising.