The Joy of Juice
February 3, 2017
PMDC Design is delighted to reveal its latest design refresh for Hill Farm Juice, 13 years after it first created the brand design (how’s that for Return On Investment, brand owners?).
The new design addresses changes in consumer expectations that demanded a more assertive expression of the brand’s personality.
Shelf presence was further strengthened through improved clarity of the wide variety of flavours offered by the brand.